Generation O is proud to announce our partnership with In The Cortex. ITC is a groundbreaking movement founded by Paloma Garcia Cruz and Danni Perrecone, centered around the concept of brain reorganization.

“Brain reorganization is a non-invasive method of completing lower brain development by re-creating the movements that we might have missed as babies.

The brain is naturally meant to develop in a certain way through movement patterns that babies are programmed to do in the first year of life. These movements develop the primitive parts of the brain, which are mostly in charge of the automatic functions that are keeping us alive. But brain development is not linear! Many people do not have the opportunity to move enough as babies, which can interrupt efficient lower brain development.”

Visit their website to learn more about brain reorganization and listen to their podcast!